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Big Sky, Past and Future

Moonlight Foreclosure Leaves Big Sky in Limbo

Moonlight Basin Resort played a big role in the growth of Big Sky, and its comparatively conservation-minded approach to development and strong community outreach won it many friends. But with lender Lehman Bros. foreclosing on the property, owner Lee Poole and hundreds of employees and contractors face an uncertain future. This story is the final installment in a series about Big Sky produced by University of Montana School of Journalism students in collaboration with NewWest.Net.

By Will Melton, Guest Writer, 9-20-09

The entrance to Moonlight Basin. Photo by Kip Sikora

The entrance to Moonlight Basin. Photo by Kip Sikora

Creating a major new ski-and-golf resort is no easy trick - there have only been two in the United States in the last 20 years - and for a while it seemed that Moonlight Basin, opened in 2003, had made it over the proverbial hump.

Moonlight’s vision of building a comparatively eco-conscious resort, one where wildlife could roam unencumbered and construction was concentrated in a few core areas while leaving lots of open space, seemed to be right for the times. The real estate sales that would fund much of the development looked solid at the outset. The settlement of a bitter conflict with Big Sky Resort, it's neighbor on the other side of Lone Peak, appeared to create a great opportunity in jointly marketing the two resorts as the "Biggest Skiing in America."

But Moonlight, like so many big development projects across the West, was not equipped to handle a sudden collapse of the real estate business, and the radical shift in the credit markets that went along with it. When lot and home sales stalled last year, Moonlight stopped making payments on more than $100 million in loans while it frantically sought a buyer. The resort's long financial emergency culminated earlier this month in a foreclosure lawsuit by its primary lender, the now-bankrupt Lehman Bros.

Lee Poole, Moonlight's owner, says Lehman has assured him that it will provide the money to keep the resort open while the long-term financing and ownership issues are resolved - a process that could take a year or more. One way or another, Moonlight will almost certainly survive in some form - and its fate will have a big impact on how Big Sky evolves as a resort community.

Enviro-Capitalism

Moonlight was started in 1992 when Lee Poole, Joe Vujovich and Keith Brown bought a 25,000 acre parcel from Plum Creek Timber Company. The majority of the land was contained in the Jack Creek drainage, an immense and impressive watershed sandwiched between two sections of the Lee Metcalf Wilderness area, deep in the Madison range. Because of this, much of Moonlight’s land is a crucial wildlife corridor for deer, elk, bears, mountain lions, wolves and more. Poole and Vujovich were both from Ennis, the small Madison Valley town that sits at the west end of the drainage, and knew the area well from hunting, fishing and hiking in the region.

In the Jack Creek drainage, Poole and Vujovich saw an area that could be developed while still maintaining and preserving the wildlife that made the area special. In fact, they would turn that wilderness feeling into a major selling point. They turned around and sold two-thirds of the newly acquired land to conservation groups and others willing to accept strict easements on the land. They worked with wildlife experts and conservationists to return areas of the property that had been damaged by decades of logging to their original state, and open the corridor to ease travel for wildlife.

In their 1997 book, Enviro-Capitalists, Doing Good While Doing Well, Terry Lee Anderson and Donald Leal focused on Moonlight as an example a developer preserving the environment by choice, rather than because of government regulation, stating: “the enviro-capitalists are taking care of the environment because they can contract for the sale of the amenities.”

One example that Anderson and Leal cite is that of the Jack Creek Road , a rough, gravel logging track that connected Ennis to the Moonlight. Business leaders in Ennis have lobbied for years to have the 20 or so mile road paved and straightened to create an easy route for the people of Ennis to reach the Big Sky area (and for the tourists in Big Sky to be able to reach Ennis).

The partners, however, had a different vision for the road. They did widen it a bit, but it remains gravel and, whereas previously it had been open to all comers, they put gates on either end, restricting access to property owners and a select few employees, contractors and others with pressing needs to get to Big Sky quickly and easily.

In doing so, they obliged people in Ennis and surrounding areas to drive over 100 miles to get to the area, but were able to appease conservationists worried about traffic on the road cutting off the wildlife corridor.

Of course, a ski resort, and especially a brand-new one based on second-home sales, is not by nature the most environmentally friendly undertaking in the world. Neither is a very expensive, fully private Jack Nicklaus golf course (nine holes of which are now open). And with most properties listing for more than a million dollars (according to www.montanarealestate.com, Moonlight’s in-house sales entity), it’s not exactly your regular Montana mountain experience.

Community Outreach

Big Sky, the Southwest Montana community that is itself a symbol of the challenges and opportunities of the New West, is growing up, even as its economy teeters. This story is part of a series about Big Sky produced by students from the University of Montana School of Journalism in collaboration with NewWest.Net.

Click on the headlines below to catch up with the other parts of the series.

Alan Poole, Membership Director at Moonlight, a friendly, outgoing man who rarely seems to come out of salesman mode, said that the lack of affordable housing is the one thing he most laments about Moonlight. He was quick to point out that future development plans include “fractional ownership” or timeshares, where people can buy the use of houses for a couple weeks or months out of the year at a reasonable price. However, this hardly fits what most people think of as affordable housing, and it won’t help the core obstacle to making Moonlight a “community”: currently there are no permanent residents living in any of the 33-plus completed units.

Yet expensive real estate aside, Moonlight has done a good job building relationships with local skiers and snowboarders. There is, for starters, the simple fact that, as at Big Sky Resort on the other side of Lone Peak, the snow is great and the crowds are small. The ski area, which opened in the winter of 2003-2004, boasts 1900 acres of groomers, glades and chutes. When combined with neighboring Big Sky, which can be skied the same day on what’s called the “Biggest Skiing in America” ticket, the skiable terrain rises to more than 5,500 acres.

According to Alan Poole, the master plan will expand skiable acreage to around 4000 at Moonlight alone, and nearly 8000 between the two resorts -- by far the most acreage in the U.S., and close to Whistler-Blackcomb’s North America-leading 8500.

And Moonlight has done a good job of community outreach. One example is Moonlight’s M-BAR-T (Moonlight Basin Aspirations Reward Team), which rewards any student with at least a 3.0 GPA or any student who improves his or her GPA by .2 with a free season pass to the mountain. Parents often end up buying their own passes or buying their students lessons and food, which helps make the promotion more than just an altruistic effort.

In order to appease the residents of Ennis who may be unhappy about Jack Creek road being off limits, Moonlight allows the Madison County Ski Club, which is based out of Ennis, access via Jack Creek, and offers its members discounts on season passes. They also open the road to contractors with reason to go to the Big Sky area.

This outreach seems to have worked with Don Bowen, a Realtor in Ennis who says that whenever he has been showing a house in Big Sky, he has called Moonlight and they have given him the pass-code to get into Jack Creek. Bowen also seemed extremely impressed with M-BAR-T, saying that it has been a boon for local youth.

Uncertain Future

All of this, of course, could be academic if the new owners have a different view of how to develop the property. At a minimum, it seems unlikely that construction will resume on new lifts or the unfinished base area for quite some time, and it’s even conceivable – though probably unlikely – that the property could be mothballed until the real estate market comes back.

The foreclosure lawsuit filed in early September by the rump of what was once Lehman Bros. asks for the appointment of a receiver to run the property while the legal proceedings move forward. According to court documents, Lehman is still owed some $87 million of principal and interest on a $100 million loan extended in 2007; there is also other debt on the property, though Lee Poole would not confirm the details.

A number of contractors are also owed money, and they stand to lose out in the foreclosure proceedings. The court filing names Williams Plumbing and Heating of Bozeman (about $45,000), Sime Construction of Billings ($460,000), Kenyon Noble Lumber ($84,000) and Big Sky Fence ($20,000) among the dozen or so companies that have liens on Moonlight property. Poole also provided a personal guarantee on the debt, according to the court documents, and thus Lehman could ultimately pursue his personal assets in the likely event that a sale of the property does not yield enough money to cover what is owed.

Foreclosure proceedings are complex and time-consuming, and Moonlight has yet to respond formally to the foreclosure lawsuit. Lehman Bros. may end up as the owner of the property for a time, but in the long run it's likely to end up in the hands of a new owner - either a real estate development company or a large resort operator, or perhaps some combination.

Indeed, it's not clear if Moonlight is fully viable as an independent property; a resort management company, including possibly Big Sky Resort, could end up running the ski operations, for example, and some shrewd observers of the area think a well-financed consolidator might come in at some point and purchase a number of Big Sky developments as part of a comprehensive, long-term plan.

If Big Sky’s future as a community is in burnishing the appeal of fabulous skiing on the one hand and Montana charm on the other, Moonlight is certainly an important addition to the mix. But for Moonlight employees, homeowners, vendors, and patrons in Big Sky, a long period of uncertainty lies ahead.



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By Friend of Big Sky, 9-21-09
By rs, 9-23-09
By fenske, 9-23-09
By Friend of Big Sky, 9-24-09
By Vigilante 3-7-77, 9-24-09
By Moonlighter, 9-24-09
By Mehmnet, 9-24-09
By cdagirl, 9-24-09
By MLB employee, 9-24-09
By Sharkbait, 9-24-09
By Friend of Big Sky, 9-24-09
By Mehmnet, 9-24-09
By Mehmnet, 9-25-09
By Lindsay Dahl, 9-25-09
By Lindsay Dahl, 9-25-09
By MLB employee, 9-25-09
By The Fonz, 9-25-09
By Mehmnet, 9-25-09
By Lindsay Dahl, 9-25-09
By The Fonz, 9-25-09
By Mehmnet, 9-25-09
By MLB employee, 9-25-09
By Lindsay Dahl, 9-25-09
By Vigilante 3-7-77, 9-25-09
By rs, 9-26-09
By MLB employee, 9-26-09
By rs, 9-29-09
By MLB employee, 9-29-09
By Bambi, 9-30-09
By Vigilante 3-7-77, 9-30-09
By The Fonz, 10-01-09
By rs, 10-01-09
By giterdone, 10-02-09
By susan, 10-02-09
By susan, 10-02-09
By rs, 10-03-09
By RU GREEN, 10-04-09
By fenske, 10-04-09
By Susan, 10-05-09
By fenske, 10-05-09
By MLB Newbie, 10-07-09
By rs, 10-20-09

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