Indie Record Promotion Booms on the Web

By Kirk Siegler, 11-29-05

National Public Radio's All Things Considered has a great story about independent bands going on-line to promote their music. The report highlights the band Clap Your Hands Say Yeah who are enjoying widespread popularity thanks in part to an extensive grassroots promotion campaign on the internet. Clap Your Hands began posting their own MP3s on their website last summer, quickly grabbing the attention of indie music bloggers and websites like Pitchfork Media.

Sound familiar? The New West Missoula page launched a similar forum for independent local bands and musicians to promote their work last month. Local Music Sound Off is off to a fast start and we're pleased with the response and feedback we've received to date. But we could always use more. If you're in a Montana-based band, or if you're a local musician, drop us a line at kirk@newwest.net. [End of article]