Skiing and Snowboarding

Energy Wristbands for Skiers: The Real Deal or a Scam?

A curious skeptic at the Colorado Ski and Snowboard Expo tries out mysterious bracelets promising better balance.

By Julie Bort, 11-17-10

  A Boulder couple making and selling Bionic Bands believes in their mysterious power. Maybe they're onto something...
  A Boulder couple making and selling Bionic Bands believes in their mysterious power. Maybe they're onto something...

At the recent Colorado Ski and Snowboard Expo in Denver, no fewer than three companies making “energy wristbands” tried to sell me on bracelets that promise to improve balance, athletic performance, health and well being.

The sales pitch from EFX, Bionic Band and Energy Force consisted of a demonstration where those willing are asked to stand with their arms straight out while standing on one foot. The salesperson then pushes down on one arm until a person loses balance. For most of us, that doesn’t take much. The salesperson then asks a volunteer to hold a band. Guess what? The band-holder is supposed to have a firmer stance that takes a lot more effort to throw off.

When it was my turn at EFX’s booth, I had to laugh. I’d just left a party where I had been offered (and gladly accepted) two free beers by one of the expo’s sponsors, Paulaner. I was also wearing my super-cute citified black boots with a sizable heel. It didn’t take much effort to tip me over while standing on one heeled foot –and the band was no antidote on the affect of two beers. I took a brochure but didn’t buy the band, leaving the booth more skeptical than when I arrived.

I noticed similar goings-on at the booth for EnergyForce, but skipped another demo, thinking I knew a scam when I saw one. Still, as I tried to trot quickly past the third booth, the sweet couple in their fifties from Boulder, Colorado, caught me with their sincere look and convinced me to try again. Their product is the Bionic Band and they clearly believe in it. Surprisingly, all of the demonstrations with the Bionic Band worked. I became a little less sure, a little more curious.

Traditional science won’t solve this curiosity, however. The Bionic Band is somewhere close to traditional Chinese medicine. EFX claims its effectiveness comes from “embedded wearable holographics technology.”

It won’t surprise you that the Science Based Medicine Blog, written by doctors with impeccable reputations, has debunked energy bands as being the high-tech equivalent of carrying a rabbit’s foot for good luck.

Still, it’s clear that skepticism can be a barrier against open-minded inquiry. Avowed skeptics, like avowed believers, tend to be more interested in being right than in changing opinions as new evidence arises. This blog post, written by Harriet Hall, focused on the holographic energy band – the one that couldn’t counteract two beers to help my balance. But my own personal experience showed that while that band did nothing for me, another one did improve my balance – at least on the show floor. I can’t testify that it will magically help me ski steep bumps, much as I’d like that to happen. 

Nevertheless, the energy band industry has clearly identified snow sports enthusiasts as a perfect market for their wares. Will one of these replace honest-to-goodness practice in your sport of choice? Not likely, but can curiosity hurt? 



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